There are various ways to market and create sales funnels using CourseCo for your platform. Listed below are suggestions on how to drive your sales up and analyse your customers:
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Contact Us
Contact Us is a feature on the main page of your website.
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Customers can click Contact Us button and view key details of your business including your location. Additionally, a calendar and a form will be displayed on the Contact Us page. Customers can view the events of any day in the CALENDAR section and fill out the contact us form to send in their queries for your support team to reach out to them.
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When a customer fills the contact us form, they will automatically be added as a contact to your CRM along with the Contact Us tag. You will also receive a confirmation mail with their message and full contact information.
Furthermore, you will be able to send bulk emails using CourseCo’s Messaging feature. For more information on how to send bulk emails, refer to https://ideabubble.atlassian.net/l/c/2rjv41hN.
Enquire Now
Once a customer searches for a course and views the details of the course, the Enquire Now feature will be available to them.
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When the customer clicks the Enquire Now button, they will be redirected to the Contact Us page. On this page, they can get details of your location. Additionally, a calendar and a form will be displayed on the Contact Us page. Customers can view the events of any day in the CALENDAR section and fill out the contact form to send in their queries for your support team to reach out to them.
When a customer fills the contact us form, they will automatically be added as a contact to your CRM along with the Contact Us tag. You will also receive a confirmation mail with their message and full contact information.
Furthermore, you will be able to send bulk emails using CourseCo’s Messaging feature. For more information on how to send bulk emails, refer to https://ideabubble.atlassian.net/l/c/2rjv41hN.
Sales Quotes
If you enable Sales Quotes for schedules, you will be able to filter booking report results by Sales Quote bookings.
Additionally, you can automate reminder emails to contacts who have Sales Quote bookings to convert them into an actual booking and potential revenue.
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Please note that this option is available depending on your package and customisation |
Newsletter Sign Up
The NEWSLETTER SIGNUP option is available at the bottom of the website. Your customers can subscribe to your newsletters by filling the form in this section.
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If a customer subscribes to your newsletter, they will be added as a contact to your CRM along with the tag Newsletter Sign Up. You will also receive a confirmation mail with their message, full contact information and details on which course/schedules they are interested in. You will then be able to send bulk emails to those contacts. For more information on how to send bulk emails, refer to https://ideabubble.atlassian.net/l/c/2rjv41hN.
Download Brochure
Once a customer searches for a course and views the details of the course, the Download Brochure feature will be available to them.
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When the customer clicks the Download Brochure option, they will be prompted to fill out a form.
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After the customers submit the form, they will be added as a contact to your CRM with the tag Brochure Download. You will then be able to send bulk emails to those contacts. For more information on how to send bulk emails, refer to https://ideabubble.atlassian.net/l/c/2rjv41hN.
Waitlist
When a customer’s name is added to the waitlist, they will be added as a contact to your CRM.
This will allow you to advertise pending schedules on your website with the waitlist. For example, build traction before confirming the exact location of your course. You will also be able to retarget waitlist contacts with alternative dates and locations. For more information on waitlists, refer to https://ideabubble.atlassian.net/l/c/pwJsEK91.
Additionally, you can run reports to access waitlist contacts and send automated email alerts to the contacts on the waitlist as soon as a slot is available for your course.
Renewal Reminders
CourseCo offers renewal reminder emails to contacts who had past bookings on the system. These alerts will depend on whether your course has an expiry date range and will alert your students to renew their certification, if applicable.
Outcome:
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This Renewal Reminders feature enables you to run the Course Renewal Date report to access upcoming renewals.
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You will also be able to filter bookings by renewal date to plan and/or project return business.
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